if(YSD_SOCIAL_START_DATE_NEXT is not null,DATE_FORMAT(s.YSD_SOCIAL_START_DATE_NEXT,"%Y-%m-%d"),DATE_FORMAT(s.SOCIAL_START_DATE,"%Y-%m-%d")) socialStartDate,
if(YSD_SOCIAL_START_DATE_NEXT is not null,DATE_FORMAT(s.YSD_SOCIAL_START_DATE_NEXT,"%Y-%m-%d"),DATE_FORMAT(s.SOCIAL_START_DATE,"%Y-%m-%d")) socialStartDate,