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Opened Apr 28, 2026 by Caitlin Ludwig@caitlinmlb472
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Kansas City Royals Name Circa Sports As Official Sports Betting Partner


The Kansas City Royals finally have a Missouri-based sports wagering partner.

- Circa Sports fills the sportsbook partnership left behind by Underdog.

- The video gaming operator will make its main debut Friday.

- The arrangement includes fan integrations and marketing signs.

The Big league Baseball group announced Monday that it struck an agreement with Circa Sports, a Las Vegas-based operator that got one of the two untethered Show-Me State sports betting licenses in 2015.

The Royals had a sports wagering partnership with Underdog in late 2025, however the operator left the state before sports betting released on Dec. 1 to focus on other products. Circa now fills that role.

"Since introducing Circa Sports in Missouri last December, we've grown to appreciate the regional sports community - and the Kansas City Royals are at the heart of it," Derek Stevens, Circa Sports CEO, said. "This collaboration has to do with producing exceptional experiences around the game - from the ballpark to the sportsbook - and offering Royals fans access, energy, and a level of engagement that feels genuine to how they follow baseball."

Getting in touch with Royals fans

Circa's offer with the Royals will include prominent signage and future promotions. There will also be fan experiences and "VIP hospitality minutes," the partners said.

Circa will officially debut at Royals Rally Casino Night at Kauffman Stadium on Friday. The sportsbook and gambling establishment resort operator will hand out 10 reward plans for a two-night stay at its Vegas property.

"All of us know the enthusiasm Royals fans have for their group, and this partnership with Circa Sports offers more methods for them to get in touch with the video game they love," Cullen Maxey, president of organization operations for the Kansas City Royals, said. "From special occasions at Kauffman Stadium to special experiences beyond the ballpark, we're thrilled to work with Circa to bring new ways for fans to get in touch with the Royals."

The wait is over

Underdog, the everyday dream sports operator, had actually partnered with the Royals to get market access. However, the business left Missouri sports wagering days before the launch, ending its multi-year arrangement and the Royals browsing for a sportsbook partner for 2 months. Underdog also shut down its North Carolina sportsbook in December.

Circa joined DraftKings as one of the two sportsbooks to get market access without partnering with an expert team or casino operator. It was a big win for Circa, which accommodates a more expert gambler with its higher limitations and low juice.

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Reference: caitlinmlb472/the-betnaija-promotion-code-2026-is-yohaig#2